As the dust settles on this year’s BETT Show, bloggers have been frantically sharing their thoughts on the 2010 instalment of the educational technology behemoth.

It was my first time. I had been given many warnings as to the overwhelming nature of an event which brings together 30,000 people amongst more green and purple than a Teenage Mutant Ninja Turtles convention. But none of the warnings could have prepared me for the sheer scale of BETT.

It was really nice to see mycurriculum.com get a lot of visibility and attention on QCDA’s stand. The website is looking really good now and it was great to see the branding up and demos taking place.

Ray Barker, Director of British Educational Suppliers Association (BESA), the trade association for the educational supply industry, identified two major themes of this year’s BETT in an interview with Teachers TV. Firstly, Mr. Barker said that this year’s show was “very practitioner-led”, with a focus on professional development and training for teachers.

Secondly, he emphasized the importance of “pupil voice, learner voice” and of “the kinds of technologies that young people are using.” Google and YouTube both exhibited for the first time this year, and the Playful Learning area seemed to be a big hit too – at least with the students who were taking part in the gaming. Some bloggers have commented that there may have been too much emphasis on the “playful” and not enough on the “learning” here. The pupils certainly weren’t complaining.

Whatever the value of the games exhibited here, this seems to me to be a worthy shift in attitude (if indeed it is a shift in attitude). The potential for fun on show at BETT – from 3D video to “serious”  gaming – is encouraging. Schools have traditionally tended to fear technology, often feeling more inclined to ban new devices than integrate them into the learning experience.

If BETT 2010 does mark, or at least reflect, a greater willingness to blur the boundaries between work and play and to help pupils enjoy learning more, then this can only be a good thing for young people and those children just entering the education system. In fact I rather envy them.

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Wednesday 13^th January sees this year’s BETT Show roll into town. Housed within London’s cavernous Olympia and playing host to 600 exhibitors and almost 30,000 visitors, BETT is the largest educational technology conference in the world.

Every year BETT gives teachers and those involved in education the opportunity to enhance their knowledge of learning through technology. We will be there, catching up with friends, partners and clients – and investigating some of the new developments at the start of an exciting new decade for ICT in education.

The central theme that seems to be coming out of the build up to BETT 2010 is playfulness. Professor Stephen Heppell will be running a new feature at the expo entitled ‘Playful Learning’ – an interactive area where visitors can immerse themselves in educational gaming at its best and use fun technology to overcome learner engagement issues.

Prof Heppell points out that “survey after survey suggests that our UK schoolchildren may be some of the least happy in Europe” and thinks he has the solution: “Playful learning is great fun and has re-energised classrooms, rekindled school-parent relationships and re-engaged brains.”

Other new features for BETT 2010 include the Future Learning Spaces area, which will give visitors a glimpse of what classrooms could look like in several years’ time, and TeachMeet Takeover – thirty minute slots when vendors hand over their stalls to informal, teacher-led discussions.

BETT 2010 looks set to reflect the trends and developments of the past year. The last twelve months has seen the continued rise of social media, and particularly the explosion of Twitter into the mainstream. There has been a degree of acceptance that these media are valid forms of communication for children and young people, with suggestions that they can improve confidence and literacy.

The prominence of these topics is reflected in the seminar programme at the event. Other significant issues of the past year include augmented reality (AR) and eSafety. The former is represented by Futurelab’s Spark, a mobile exhibition which uses 2D AR markers to enhance pupils’ experience in the classroom. Meanwhile Roar Educate’s Us Online seeks to educate pupils on safety, security and good citizenship in the online world.

The Government’s Home Access scheme is being formally launched at BETT 2010. A trial of the scheme – which will seek to remedy the ‘digital divide’ by providing 270,000 low income homes with computers and internet access – “went like a rocket” according to Becta, the government agency in charge of it. The scheme is exciting news for all those working with ICT in education – but it is likely to cause controversy given the state of the economy as a general election approaches.

We will be helping our good friends at QCDA. Since last year’s event we have been working hard together on mycurriculum.com, a website which allows teachers to connect and collaborate with each other by discussing best practice and sharing resources, activities and examples of pupils’ work. QCDA will be showcasing the site on two of their four ‘pods’ so come and check it out at Stand J30.

See you there!

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So.  The BETT show is over.  Online CC spent a great deal of time at the event, which for the second year in a row struck me as an unholy marriage of a livestock pen and a telesales call.  I only spent a day at Olympia, but the experience sapped my strength so much that it felt like a week.

I don’t have much of a problem admitting that I didn’t like BETT – it seems to be pretty much unanimously agreed by everyone I spoke to there that time at a show like BETT takes its toll; which isn’t to say that the whole thing is pointless or uninteresting of course.  It’s a very good thing for people in the industry to get together like this, and every year some real gems come up, which  make the over-priced refreshments and crawling through Learning Management Software stands worth it.

Take Rafi.ki, for example. Rafi.ki is an online learning community which builds partnerships between schools all over the world.  Pupils exchange information with one another, embark on projects together, and make friends.  Simple?  Yes.  Worthwhile?  Undoubtedly.  Successful?  It seems so.  The gent on the stand (one John Macnutt, lovely guy) pointed out that on facebook, most children simply collect people who are already their friends and remain in those groups.  Here was something that allowed children to make new friends, and work together on projects that can be extremely valuable.

Or Roar Educate’s  “Us Online“, an ‘online learning module’ which allows children to learn about what exactly you can do on the internet, via the experience of a set of fictional characters.  I saw a demonstrator show how a learner can help a girl set up a myspace page, from choosing her screen name and picture to making friends; and it’s only once you’ve set up a profile picture of the character in her underwear and befriendied a suspicious individual called fluffybunny73 who says he ‘likes to play’ that the program takes you step by step through what you’ve done that might have gotten you into such a situation.  This kind of digital literacy is working its way up the agenda as people accept that things like Myspace are now a fact of life, and learning through experience and simulation is a great way to get across the idea that your actions in the digital realm are not without consequences.

Or Pixton, a really fun site that allows people to (fairly) easily create and share their own webcomics.  I don’t know a great deal about ‘Pixton for Schools‘, but there’s been a lot of talk about video games’ ability to present content to children.  Comics, as another staple of my youth, show real potential to do the same.

Rambling around the upper levels I stumbled across some charming gents from Rolling Sound, who run multimedia courses for schools, community groups and young people ‘at risk’.  Roll 7 is a recent expansion of Rolling Sound, and are a company making socially responsible video games, actively recruiting from the young people that complete courses at Rolling Sound.  Their flagship piece is a game called ‘Dead Ends‘, which managed to make it onto Channel 4 News in its treatment of knife crime.  It’s even got Jon Snow in it.   I also almost tripped over Serious Games Interactive’s very small stall; these guys make a series of games called ‘Global Conflicts’, which aim to inform on the (extremely complex) issues behind some of the most intractable and damaging conflicts in the world.  As ever, I’m a sucker for video games and so must admit to taking a disproportionate amount of interest in stalls like this…

Finally, I did a double take at the back of Olympia Grand Hall when I walked a stand where grown men and women seemed to be playing Dance Dance Revolution on the kind of wet-pour rubber surface that you get on playground floors.  It turned out to be Smartus by Lappset, an intriguing hybrid of digital game based learning and physical exercise – whether it’s stepping on marked tiles in the right order, or running round posts as quickly as you can, Smartus has developed installations for playgrounds or indoor halls which have children taking orders from weather friendly consoles.  Though I didn’t partake myself, I imagine it to be like performing mental arithmetic whilst playing ‘tag’.

I’m not sure I like the sound of that.

BETT, marketing, Publishing